4. The Strategy

4 lessons

1. Lesson 1 · article Assessing the Property: The 4-Part Scope of Work Framework

   Ross organizes a flip scope into four parts before work begins: safety and liability, stopping active damage, the neighborhood baseline, and the Big Three.

2. Lesson 2 · article The Larossa System: 6 Phases, Blocks, and the Art of the Audible

   The Larossa System orders jobs inside interior and exterior blocks across six phases so a project does not move upstream without a clear reason.

3. Lesson 3 · article SMART SOWs: The 7 Flip Types, the 3 Mistakes, and How to Build a Budget Fast

   Before you build a scope of work, identify the flip type and avoid the three scope traps Ross calls The Mirage, the HGTV Dilemma, and Give a Mouse a Cookie.

4. Lesson 4 · article Budgets: Financial Contingency, The Juice, and How the Jobs Menu Actually Works

   Set a rehab budget you can manage against, add at least 10% contingency, and use bids to test the assumptions behind each job.